Boi-1da began to make beats for established Canadian artists like Kardinal Offishall and others as word began to spread of a beat-making wunderkind in Scarborough. Boi-1da met Drake and catapulted to fame and fortune with the 2010 GRAMMY nominated "Best I Ever Had." The song went on to sell 2 million and peaked at Number 1 on the Billboard Hot R&B/Hip-Hop Songs chart. Boi-1da was not finished, he followed this up with "Not Afraid" with one of his heroes Eminem. "Not Afraid" went on to hit Number 1 on the Billboard Hot 100 chart and win Boi-1da his first GRAMMY Award for Best Rap Song and his second for Best Rap Album [Eminem "Recovery"]. Boi-1da went on to win the 2011 ASCAP Songwriter of the Year Award for "Over" by Drake.
Music Marketing is proud to call Boi-1da a partner, collaborator and endorsee. Today Boi-1da can be found in the best studios of the world working with his MusicXPC Professional 1523, his RME Fireface UC and FL Studio 10. Keep making the hits Boi-1da, we got your back.